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Ecommerce Marketing Manager
Ref code: SRK99097634
Marketing
£50k - 60k per year + Up to 20K Bonus
Birmingham, West Midlands, England
Permanent
Office Based
Applications Closed
Ecommerce and Marketing Manager – Luxury Furniture Company
Company Overview: SF Recruitment are supporting a long-established, family-run business providing high-quality home furnishings for over a century to recruit an Ecommerce and Marketing Manager into their team.
Purpose of the Role:
- Oversee and develop Ecommerce and digital functions.
- Lead and grow the Marketing and Ecommerce team.
- Manage and enhance the overall Marketing function.
Key Accountabilities:
- Achieve Ecommerce sales targets.
- Ensure the website is on-brand, functional, and competitive.
- Align digital and social media postings with company objectives.
- Deliver on-brand marketing campaigns on time and within budget.
- Foster a motivated team embracing continuous improvement.
Main Responsibilities:
- Meet sales targets for websites and hotline.
- Ensure customer UX is on-brand and up-to-date.
- Keep website products updated; liaise with the buying team.
- Organize photo-shoots and deliver segmented email campaigns.
- Set and manage PPC/SEO strategy with agencies.
- Manage Trustpilot relationship and update website policies.
- Develop and implement Social Media strategy.
- Drive traffic to websites and attract showroom visitors.
- Achieve financial objectives and enhance brand reputation.
- Liaise with external marketing companies and manage budgets.
- Implement media efficiently and report to the executive team.
- Identify new target markets and develop business cases.
- Roll out showroom campaigns and manage POS updates.
- Organize local events and engage with local communities.
Requirements:
- Proven track record in Ecommerce sales growth.
- Retail experience essential; premium brands or home furnishings sector desirable.
- Experienced people manager with a positive, flexible attitude.
- Hands-on approach with attention to detail.
- Experience managing agencies and third parties.
- Effective communication skills and creative writing ability.
- Ability to work across two group brands and manage multiple tasks.
- Relevant technical competency or qualification.
Package:
- £50-60k + up to £20k in performance bonuses per annum
- Pension in line with Auto-enrollment legislation.
- Staff purchases at cost.
- Extra day’s holiday on your birthday.
- Enrollment in the company ‘Pirkx’ health and benefit scheme.